Fan Voting Officially Opens for 2026 Shell Rotella SuperRigs Award
Back by popular demand, Shell Rotella is once again giving commercial transportation enthusiasts across North America the opportunity to support regional truck drivers through its Virtual People’s Choice Award.
Part of the annual 2026 Shell Rotella SuperRigs competition being held at the Bristol Motor Speedway, the online voting window allows fleet operators, owner-operators, and the general public to back their favorite heavy-duty custom show trucks competing in this elite regional event.
In addition to recognizing a standout driver with this special fan-voted honor, the initiative functions as a critical charitable pipeline for the highway transport sector. For every unique online vote submitted, Shell Rotella will donate $10 directly to the St. Christopher Truckers Relief Fund.
This non-profit organization provides essential financial assistance to professional truck drivers facing sudden illness, medical injury, or severe economic hardship, helping families maintain financial stability during operational downtime.
The annual digital initiative shines a light on the strong sense of community within the heavy-duty trucking industry while providing an accessible pathway for the public to celebrate hardworking professional drivers. Voting for the virtual showcase is currently open and will remain accessible through June 26, 2026, at 5 p.m. CT. Logistics professionals and fans can cast their ballots by visiting the official competition portal at srregistration.com/peoples-choice.
